{"id":6838,"date":"2026-03-23T06:05:51","date_gmt":"2026-03-23T06:05:51","guid":{"rendered":"https:\/\/michemicals.com\/?page_id=6838"},"modified":"2026-03-23T06:22:30","modified_gmt":"2026-03-23T06:22:30","slug":"prosperidad-construir-juntos-la-prosperidad-potenciar-la-industria-y-la-sociedad","status":"publish","type":"page","link":"https:\/\/michemicals.com\/es\/sostenibilidad\/prosperidad-construir-juntos-la-prosperidad-potenciar-la-industria-y-la-sociedad\/","title":{"rendered":"Prosperidad: Construir juntos la prosperidad, potenciar la industria y la sociedad"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"6838\" class=\"elementor elementor-6838\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-20254beb elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"20254beb\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d64cca\" data-id=\"3d64cca\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b770648 elementor-widget elementor-widget-heading\" data-id=\"b770648\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Prosperidad<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f02c61 elementor-widget elementor-widget-heading\" data-id=\"2f02c61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Construir juntos la prosperidad, potenciar la industria y la sociedad<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71869a6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"71869a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-49124da8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"49124da8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-35e5b34\" data-id=\"35e5b34\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5ebe0a3e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ebe0a3e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-1aac9611\" data-id=\"1aac9611\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1236f043 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1236f043\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b8f2394 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"7b8f2394\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ayudar a los clientes a aprovechar las oportunidades del mercado verde<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0706cb8 elementor-blockquote--skin-boxed elementor-blockquote--align-center elementor-invisible elementor-widget elementor-widget-blockquote\" data-id=\"0706cb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tElegir Michem significa elegir un socio comprometido con el crecimiento mutuo\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-fd704c9\" data-id=\"fd704c9\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-397ce60 elementor-widget elementor-widget-text-editor\" data-id=\"397ce60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><p class=\"ds-markdown-paragraph\"><strong>Cumplimiento de los requisitos pol\u00edticos<\/strong>: Nuestra cartera de productos ayuda a las empresas transformadoras de mortero seco, adhesivos para baldosas y hormig\u00f3n a cumplir los requisitos del \u201cXIV Plan Quinquenal de Eficiencia Energ\u00e9tica en la Edificaci\u00f3n y Desarrollo de Edificios Verdes\u201d y diversas pol\u00edticas medioambientales locales.<\/p><\/li><li><p class=\"ds-markdown-paragraph\"><strong>Mejorar la competitividad del mercado<\/strong>: En una era en la que la construcci\u00f3n prefabricada y la construcci\u00f3n inteligente se est\u00e1n convirtiendo en la corriente dominante, el uso de aditivos de alta calidad y baja huella de carbono ayuda a sus productos a destacar en la feroz competencia del mercado y a ganar proyectos de calidad centrados en el desarrollo sostenible.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-5c2dabc5 elementor-invisible\" data-id=\"5c2dabc5\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-288aaa1 elementor-widget elementor-widget-image\" data-id=\"288aaa1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"1280\" src=\"https:\/\/michemicals.com\/wp-content\/uploads\/2025\/02\/stylish-interior-of-living-room.jpg\" class=\"attachment-full size-full wp-image-1651\" alt=\"\" srcset=\"https:\/\/michemicals.com\/wp-content\/uploads\/2025\/02\/stylish-interior-of-living-room.jpg 1280w, https:\/\/michemicals.com\/wp-content\/uploads\/2025\/02\/stylish-interior-of-living-room-300x300.jpg 300w, https:\/\/michemicals.com\/wp-content\/uploads\/2025\/02\/stylish-interior-of-living-room-1024x1024.jpg 1024w, https:\/\/michemicals.com\/wp-content\/uploads\/2025\/02\/stylish-interior-of-living-room-150x150.jpg 150w, https:\/\/michemicals.com\/wp-content\/uploads\/2025\/02\/stylish-interior-of-living-room-768x768.jpg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-cffc45b e-flex e-con-boxed e-con e-parent\" data-id=\"cffc45b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-886b761 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"886b761\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-561cdc5 elementor-widget elementor-widget-heading\" data-id=\"561cdc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Compartir conocimientos, impulsar el progreso de la industria<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f74d1ea elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f74d1ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba6afdd elementor-widget elementor-widget-text-editor\" data-id=\"ba6afdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>No s\u00f3lo ofrecemos productos, sino tambi\u00e9n valor. Michem intercambia activamente experiencias de aplicaci\u00f3n de materiales de construcci\u00f3n ecol\u00f3gicos con socios industriales e instituciones de investigaci\u00f3n. Creemos que a trav\u00e9s de la cooperaci\u00f3n abierta y el intercambio de conocimientos profesionales sobre la optimizaci\u00f3n de superplastificantes, aplicaciones RDP, y las propiedades de retenci\u00f3n de agua de \u00e9ter de celulosa, podemos promover conjuntamente toda la cadena de la industria hacia una direcci\u00f3n m\u00e1s verde y m\u00e1s eficiente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-734a429 e-con-full e-flex e-con e-child\" data-id=\"734a429\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-079f4ca elementor-invisible elementor-widget elementor-widget-image\" data-id=\"079f4ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/Supply-Chain-1024x576.jpg\" class=\"attachment-large size-large wp-image-6831\" alt=\"Cadena de suministro\" srcset=\"https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/Supply-Chain-1024x576.jpg 1024w, https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/Supply-Chain-300x169.jpg 300w, https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/Supply-Chain-768x432.jpg 768w, https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/Supply-Chain-1536x864.jpg 1536w, https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/Supply-Chain-2048x1152.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14bc2ca e-flex e-con-boxed e-con e-parent\" data-id=\"14bc2ca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d1c065c e-con-full e-flex e-con e-child\" data-id=\"d1c065c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-721f4d4 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"721f4d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/People-and-Strengthening-Communities-1024x683.jpg\" class=\"attachment-large size-large wp-image-6596\" alt=\"Personas y fortalecimiento de las comunidades\" srcset=\"https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/People-and-Strengthening-Communities-1024x683.jpg 1024w, https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/People-and-Strengthening-Communities-300x200.jpg 300w, https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/People-and-Strengthening-Communities-768x512.jpg 768w, https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/People-and-Strengthening-Communities-1536x1024.jpg 1536w, https:\/\/michemicals.com\/wp-content\/uploads\/2026\/03\/People-and-Strengthening-Communities-2048x1365.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a49a112 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"a49a112\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5221048 elementor-widget elementor-widget-heading\" data-id=\"5221048\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Equilibrio entre beneficios econ\u00f3micos y sociales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9ad2e3 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a9ad2e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd81102 elementor-widget elementor-widget-text-editor\" data-id=\"fd81102\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Como puente que conecta la fabricaci\u00f3n avanzada en sentido ascendente con la construcci\u00f3n ecol\u00f3gica en sentido descendente, la existencia de Michem no s\u00f3lo crea puestos de trabajo y estimula la vitalidad econ\u00f3mica regional sino que, lo que es m\u00e1s importante, contribuye sustancialmente a reducir los residuos de la construcci\u00f3n y las emisiones de carbono para la sociedad promoviendo productos qu\u00edmicos para la construcci\u00f3n \u201creductores del cemento\u201d, \u201cmejoradores de la eficiencia\u201d y \u201cduraderos\u201d.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Prosperity Building Prosperity Together, Empowering Industry and Society Empowering Customers to Seize Green Market Opportunities Choosing Michem means choosing a partner committed to mutual growth Meeting Policy Requirements: Our product portfolio helps downstream enterprises in dry-mix mortar, tile adhesives, and concrete meet the requirements of the &#8220;14th Five-Year Plan for Building Energy Efficiency and Green [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2077,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_angie_page":false,"_import_markdown_pro_load_document_selector":0,"_import_markdown_pro_submit_text_textarea":"","footnotes":""},"class_list":["post-6838","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/pages\/6838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/comments?post=6838"}],"version-history":[{"count":19,"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/pages\/6838\/revisions"}],"predecessor-version":[{"id":6874,"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/pages\/6838\/revisions\/6874"}],"up":[{"embeddable":true,"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/pages\/2077"}],"wp:attachment":[{"href":"https:\/\/michemicals.com\/es\/wp-json\/wp\/v2\/media?parent=6838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}